Case Study
happy place
Happy Place is a full-service creative agency that represents talent like Tyler, the Creator and director Nabil. Twelve years after their initial launch, they sought a modern website and brand identity system that reflected their evolution from production house to creative agency, while still spotlighting their roster of distinctive voices.
*Developed during my time as a designer at digital agency Funkhaus.
Website Design
Branding Refresh
Team Members:
David Funkhouser (Art Director)
Website Home Page
Color Palette and Typography Selection
Website Flat Lay Pages: Artist Detail and Work Overview Pages
Website Artist Detail, Artist Roster, and News Detail Pages Across Desktop, Tablet, and Mobile Screen Sizes
i’d love to hear from you!
paleymartindesign@gmail.com
Case Study
happy place
Happy Place is a full-service creative agency that represents talent like Tyler, the Creator and director Nabil. Twelve years after their initial launch, they sought a modern website and brand identity system that reflected their evolution from production house to creative agency, while still spotlighting their roster of distinctive voices.
*Developed during my time as a designer at digital agency Funkhaus.
Website Design
Branding Refresh
Team Members:
David Funkhouser (Art Director)
Website Home Page
branding
To shape the new direction, I collaborated with Funkhaus Art Director David Funkhouser and drew inspiration from the agency’s talent, like the grainy, filmic textures and featured in Tyler Okonma's videos or the rich, character-driven work of Cam Kirk. The design system we developed was intentionally subtle: a flexible canvas built on warmth, tension, and asymmetry.
Color was sampled directly from portfolio work–cream, teal, and icy white—while typography paired a utilitarian sans serif (Telka) with a sharp, expressive serif (Recife) to balance elegance with edge.
Color Palette and Typography Selection
Website Flat Lay Pages: Artist Detail and Work Overview Pages
website design
For the website design, asymmetric layouts, precise spacing, and restrained interactions created a platform that felt confident yet understated, always in service of the artists.
Website Artist Detail, Artist Roster, and News Detail Pages Across Desktop, Tablet, and Mobile Screen Sizes
conclusion
The final identity reframed Happy Place as a future-forward creative house rooted in authenticity. The result is a digital presence that embodies Happy Place’s ethos: intentional, original, and artist-first.
i’d love to hear from you!
paleymartindesign@gmail.comCase Study
happy place
Happy Place is a full-service creative agency that represents talent like Tyler, the Creator and director Nabil. Twelve years after their initial launch, they sought a modern website and brand identity system that reflected their evolution from production house to creative agency, while still spotlighting their roster of distinctive voices.
*Developed during my time as a designer at digital agency Funkhaus.
Website Design
Branding Refresh
Team Members:
David Funkhouser (Art Director)
Website Home Page
branding
To shape the new direction, I collaborated with Funkhaus Art Director David Funkhouser and drew inspiration from the agency’s talent, like the grainy, filmic textures and featured in Tyler Okonma's videos or the rich, character-driven work of Cam Kirk. The design system we developed was intentionally subtle: a flexible canvas built on warmth, tension, and asymmetry.
Color was sampled directly from portfolio work–cream, teal, and icy white—while typography paired a utilitarian sans serif (Telka) with a sharp, expressive serif (Recife) to balance elegance with edge.
Color Palette and Typography Selection
Website Flat Lay Pages: Artist Detail and Work Overview Pages
website design
For the website design, asymmetric layouts, precise spacing, and restrained interactions created a platform that felt confident yet understated, always in service of the artists.
Website Artist Detail, Artist Roster, and News Detail Pages Across Desktop, Tablet, and Mobile Screen Sizes
conclusion
The final identity reframed Happy Place as a future-forward creative house rooted in authenticity. The result is a digital presence that embodies Happy Place’s ethos: intentional, original, and artist-first.
i’d love to hear from you!
paleymartindesign@gmail.com